Brand Activation & Implementation

Date:2015

Size Campaign: Med

ClientAquaTribe Swimming
CategoryBranding, Print, Digital, Strategy

The client required Tinfish to assist with marketing to current database of clients as well as potential clients at Virgin Active Stores throughout her flagship swimming schools in Gauteng.

Our Solutions

Marketing Strategy

Brand CI

Brand application on various Digital Platforms and Printed collateral

Web Development

Implementation of Online CRM system, integrated with website, to minimize admin

Online booking for classes

Digital Communication channels to current clients

Business Proposal Outline and layout

Activation of strategy in all the flagship Virgin Active Stores in Gauteng.

RIO

Subsequent to the launch of the campaign, the client has signed on a large number of clients and has reached capacity for her current swim schools at Virgin Active. AT has also opened up 2 new swim schools due to the demand and will launch new product lines for adult swimmers in 2017 as well.

We regard the project to be a success and have build a strong advisory relationship with client on all marketing activities on a monthly basis.